Could animal freedom campaigners and LGBT+ rights campaigners work together for the benefit of all? The answer is in their shared values…

Dr Rob Udale, who leads Animal Think Tank’s Narrative research project, recently conducted research which found that orienting an audience to a social justice issue (LGBT+ rights) led to stronger expressions of support for animal freedom. This seemed to us to be a great example of bleedover between values underpinning concern for social justice and […]
Save the human animal earthlings

Many years ago Amnesty International ran a marketing campaign with the strapline “Save the Human”. When I first noticed it on the tube, I saw it as an attempt to encourage people who donate to conservation charities to pause and reassess their priorities. Before donating to help save the tiger, or the bees, the slogan […]